Soft Chaos Starts Here
Liberation. Intuition. Vanguard.
The LIV Lab is a creative studio and strategy house founded by Liv Briana — a former Amazon HR leader turned cultural architect. After years behind the scenes of one of the world’s biggest machines, she built The Lab to help artists, musicians, and founders do the opposite: move slower, deeper, and truer to their voice.
We specialize in bold ideas — the kind that don’t come with how-to guides. From brand identity to custom products, creative direction to drop strategy, we help visionaries turn chaos into clarity (or leave it chaotic on purpose).
This isn’t corporate branding. It’s rebel marketing.
This isn’t fast fashion. It’s wearable storytelling.
You’re not here to fit in. You’re here to shift culture.
Ready to disrupt?
Click the icon. Drop your vision. Let’s build something reckless and real.